OUR STORY

I was in Israel on october 7th, and just the night before declined an invitation to a music festival – a decision that ultimately saved my life.

since then, i’ve continued baking and have fallen in love with the ritual of bringing challah into people’s homes. and while the business has evolved since the early days, tzedakah is still very much at the heart of what we do. 10% of our profits are donated to Metiv, and our goal is to be able to deliver challah to communities of seniors around nyc.

it’s been an amazing journey so far, and i can’t thank you enough for being a part of it.

all my love, tara

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.